Balcom Agency Advances Caroline Meekins to Senior Account Manager

FORT WORTH, Texas – July 15, 2024 – Balcom Agency has elevated Caroline Meekins to senior account manager after two years with the agency. Meekins manages several accounts, including foster care and adoption agency CK Family Services, and supports work on clients such as HF Sinclair and Dairy MAX.

“Caroline is the epitome of a great teammate, able to lead and able to contribute as well,” said Ashley Freer, Balcom president. “She has been an asset to the account services team and heavily involved with research projects, client communications, branding, advertising, websites and more. We’re thrilled to promote her to the next level.”

Meekins joined Balcom as an account manager in 2022. She has served multiple client accounts in the business-to-business, energy, consumer goods and nonprofit sectors. Before joining Balcom, Meekins gained marketing experience as an account executive at Dallas-based marketing agency Moroch.

Meekins earned a Bachelor of Business Administration in marketing, Bachelor of Arts in psychology and Master of Arts in advertising from Southern Methodist University.

As a full-service agency, Balcom puts the power of “and” to work for brands, using expansive thinking to deliver exponential results. The agency combines powerful insight, creativity and technology to craft compelling stories that move brands forward.

ABOUT BALCOM AGENCY

Founded in 1993, Balcom Agency represents clients in health care, food and beverage, retail, education, business services and more. Current clients include Cavender’s, Dairy MAX, eTrueNorth, HF Sinclair, Kubota Tractor Corporation, Mrs. Renfro's salsa, Sinclair Oil, Smith+Nephew (Advanced Wound Management) and the TCU Neeley School of Business. Balcom's experience in branding & advertising, web development & digital marketing, film & video production, media planning & buying, PR & social media and consulting & training delivers omnichannel marketing that works – largely because of how well it works together. To learn more about the agency's award-winning work and talented team, visit BalcomAgency.com.