Balcom Agency Welcomes Gabbie Shafer As Editor & Proofreader

FORT WORTH, Texas – April 23, 2024 – Gabbie Shafer has joined Balcom Agency as its newest editor and proofreader. Shafer, who has served as a copy editor in the past, previously worked for the Cystic Fibrosis Foundation, led several digital marketing projects at Lockheed Martin and has a rich history of volunteer work for several Texas-based nonprofits.

“The editor and proofreader role is an important and impactful position here at Balcom," said Carol Glover, chief creative officer for Balcom. "It requires diligence and a strong desire to uphold the high quality of our work in all formats. We are proud to have Gabbie on our side.”

Raised in San Antonio, Shafer now considers Fort Worth her home. She is a graduate of the University of North Texas in Denton and holds a bachelor’s degree in English with a focus in technical writing.

Shafer chose Oxford Mama as her secondary title, a Balcom tradition. The nickname is a play on words of the term “Oxford comma” – the use of a comma placed before “and/or” in a series of three or more terms in a sentence. The position for and against an Oxford comma is often a source of fun debate among communications professionals.

As a full-service agency, Balcom puts the power of “and” to work for brands, using expansive thinking to deliver exponential results. The agency combines powerful insight, creativity and technology to craft compelling stories that move brands forward.

ABOUT BALCOM AGENCY

Founded in 1993, Balcom Agency represents clients in health care, food and beverage, retail, education, business services and more. Current clients include Cavender’s, Dairy MAX, eTrueNorth, HF Sinclair, Kubota Tractor Corporation, Mrs. Renfro's salsa, Sinclair Oil, Smith+Nephew (Advanced Wound Management) and the TCU Neeley School of Business. Balcom's experience in branding & advertising, web development & digital marketing, film & video production, media planning & buying, PR & social media and consulting & training delivers omnichannel marketing that works – largely because of how well it works together. To learn more about the agency's award-winning work and talented team, visit BalcomAgency.com.