Balcom Agency Launches New Website and Creative Approach for Tarrant County’s Streams & Valleys, Inc.

Fort Worth, Texas — February 14, 2013 — Balcom Agency, an award-winning advertising, interactive and public relations firm, recently launched several new marketing initiatives for Streams & Valleys, Inc., a Fort Worth nonprofit committed to saving and sharing the Trinity River and Trails. 

Now visible at StreamsandValleys.org, the site features an enlarged map and encourages activity—from bird watching to running to fishing to cycling and more—along Fort Worth’s famed river. The map and overall creative approach are a result of collaborative work on the organization’s brand identity. Updated printed maps and trail signage are also in development; some are already in place at Trinity River and Trails locations.

“It is our sincere pleasure to help promote a local nonprofit that is committed to produce a more active, and more beautiful, urban community,” said Stuart Balcom, principal of Balcom Agency. “Raising awareness of the Trinity River and Trails holds vast benefits for the city of Fort Worth.”

Streams & Valleys is funded and supported by individuals and corporations who share the mission of improving the Trinity River’s natural beauty and recreational activities.

About Balcom Agency

Innovation meets inspiration every day at Balcom Agency in Fort Worth, Texas. Founded in 1993, the agency’s core services include branding, marketing communications, interactive, social media, public relations and media planning. Balcom makes great things happen for a roster of local, regional and national clients, including: Justin Boots, Tony Lama Boots, Alcon Laboratories, the Neeley School of Business at TCU, Norman Regional Health System, ConvaTec, Southwest Bank, Cash America, The Modern Art Museum of Fort Worth and the Barnett Shale Energy Education Council. Find us at BalcomAgency.com and on Facebook or Twitter to see What’s Next.