Balcom Agency Elevates Papenfuss to Senior Account Manager

FORT WORTH, Texas – Aug. 14, 2024 – Balcom Agency has promoted Lauren Papenfuss from account manager to senior account manager after two years with the agency. Her primary work at Balcom has been to support the agency’s work with Kubota Tractor Corporation, a manufacturer of tractors and other farm equipment, available worldwide and considered by many as one of the best tractor brands in the world. Marketing projects have included advertising initiatives for hundreds of dealers throughout the central, midwest and northern divisions of Kubota.

“Lauren has excelled in her work with our Kubota client dealers, leading more than one to request that she never leave their account,” said Krystal Lewis, group director for Balcom. “She is poised to do great things for Kubota, and potentially other Balcom clients.”

Prior to joining Balcom, Papenfuss was with The Peterson Group in Dallas. She received a Bachelor of Business Administration in marketing with a focus in advertising from Texas A&M University.

As a full-service agency, Balcom puts the power of “and” to work for brands, using expansive thinking to deliver exponential results. The agency combines powerful insight, creativity and technology to craft compelling stories that move brands forward.

ABOUT BALCOM AGENCY

Founded in 1993, Balcom Agency represents clients in health care, food and beverage, retail, education, business services and more. Current clients include Cavender’s, Dairy MAX, eTrueNorth, HF Sinclair, Kubota Tractor Corporation, Mrs. Renfro's salsa, Sinclair Oil, Smith+Nephew (Advanced Wound Management) and the TCU Neeley School of Business. Balcom's experience in branding & advertising, web development & digital marketing, film & video production, media planning & buying, PR & social media and consulting & training delivers omnichannel marketing that works – largely because of how well it works together. To learn more about the agency's award-winning work and talented team, visit BalcomAgency.com.